Tag Archives: PNC

Price of True Love exceeds $100K in 2011 !

Every culture has its own unique traditions, some meaningless, some plain weird. We follow many trivial customs as a part of our culture, not because they are important but because it is part of our past, that is how it has been ever since!

Here is another tradition, followed every year soon after the Thanksgiving holidays: the calculations of ‘True Cost of Christmas’, or the cost of True Love, as some call it.

This ‘True Cost of Christmas’ or the price of True Love is calculated based on the current price of the items or commodities mentioned in the carol “The Twelve Days of Christmas.”

To refresh your memory of the carol, it goes like this:

On the first day of Christmas my true love gave to me
a partridge in a pear tree

On the second day of Christmas my true love gave to me
Two turtle doves
and a partridge in a pear tree
….. Continue reading

Price of True Love is up again in 2010!!


Thanks to the rising price of gold and the soaring birds, the price of ‘true love’ has gone up again. This is based on the price of all the gifts mentioned in the old Christmas carol – ‘The Twelve Days of Christmas’.

Just to to refresh your memory, the carol is a cumulative song, adding the gifts AGAIN as the days go by. The first day starts with one gift from the true love, repeating the same gift next day and adding one more every day. So, on the 12th day, the true love receives 12 gifts. Now that is …ummm…. true love!!

The first verse:

On the first day of Christmas my true love gave to me
a partridge in a pear tree

In the second verse, another gift gets added for the second day:

On the second day of Christmas my true love gave to me
Two turtle doves
and a partridge in a pear tree

In the third verse, there are total 3 gifts for the 3rd day:

On the third day of Christmas my true love gave to me
Three French hens
two turtle doves
and a partridge in a pear tree

And so on….

The last verse of the carol for 12th day obviously includes all the 12 gifts:

On the twelfth day of Christmas my true love gave to me
Twelve drummers drumming
eleven pipers piping
ten lords a’ leaping
nine ladies dancing
eight maids a’ milking
seven swans a’ swimming
six geese a’ laying
five gold rings
four calling birds
three French hens
two turtle doves
and a partridge in a pear tree

Since 1986 every year, PNC Wealth Management has entertained the banking world and rest of us by calculating the cost of the items in this song, if purchased at current prices. According to the bank, the cost of 12 sets of gifts for 2010 is $23,439. They call it PNC Christmas Price Index. Compared to 2009, the CPI has gone up more than 9%. Continue reading

The Price of ‘True Love’ is up in 2009

Even in bad economy, the cost of “True Love” modestly increased in 2009! :)
12 days4 300x225

This is an interesting concept based on the old Christmas carol – ‘The Twelve Days of Christmas’.

However, before writing anything about the ‘cost of true love’ this Christmas season, a word (or a few) about the ‘The Twelve Days of Christmas’ carol:
For those who have not heard of it, or need to fresh their memory, the carol is a cumulative song. The first day starts with one gift to the true love, repeating the same gift next day and adding one more every day. So, on the 12th day, the true love receives 12 gifts. How cool!!

The first verse is:

On the first day of Christmas my true love gave to me
a partridge in a pear tree

The second verse adds another gift:

On the second day of Christmas my true love gave to me
Two turtle doves
and a partridge in a pear tree

The third verse adds up to 3 gifts on 3rd day:

On the third day of Christmas my true love gave to me
Three French hens
two turtle doves
and a partridge in a pear tree

And so on, the last verse of the carol for 12th day obviously is:

On the twelfth day of Christmas my true love gave to me
Twelve drummers drumming
eleven pipers piping
ten lords a’ leaping
nine ladies dancing
eight maids a’ milking
seven swans a’ swimming
six geese a’ laying
five gold rings
four calling birds
three French hens
two turtle doves
and a partridge in a pear tree

Since 1986 every year, PNC Wealth Management has entertained the banking world and the rest of us by calculating the cost of the items in this song, if purchased at current prices. According to the bank, the cost of 12 sets of gifts for 2009 is $21,465.56. Continue reading